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As the world continues to deal with the effects of COVID-19, so do we at DRJ. We’ve been providing you with the best resources for the past 30 years and plan to continue to do so.

Our DRJ team has spent tireless months in developing this issue of DRJ magazine as well as our first virtual conference which includes a customized schedule of events for the four days of live sessions, networking, virtual trade show, interactive Q&As, and more.

In a world of everyday uncertainty, we are doing our best here at DRJ to be authentic.

Suzanne Novak, owner and president of ERUdyne, which provides critical decision-making support to executives and senior leaders of organizations of all sizes, answers questions in our Ask the Executive column on page 54. She has 30 years of experience in crisis management and communications, disaster preparedness, response and recovery support, business resilience training and exercises, rapid response deployment to impacted locations, and more.

Novak said professionals should never assume someone else has thought of an idea.

“Perhaps most importantly, be authentic, no matter what. Not everyone will like what you have to say, but people trust people who are real.”

Novak said this is possibly the most critical attribute in the BC/DR field.

“If people do not trust you, they will not accept your advice, and lives could be in jeopardy in a crisis situation.”

Trust is something Thomas Magee has already earned in this industry. He is a federal servant with more than three decades of experience in business continuity and emergencies and a retired Army Reserve officer with 28 years of military experience.

In our cover story on Page 8, Magee says it’s imperative to pre-train people to help them deal with emergencies as they occur.

“People do unpredictable things in disasters,” he said, “and the disaster might have adversely affected them.”

According to Magee, a good training program helps organizations because it “imprints into people’s mind a map, or list of things to do in an emergency.”

He said, “It gives people the spark and confidence to overcome the momentary chaos of the event.”

With COVID-19, many organizations have learned employees are their most important asset and they should be better trained to meet customers’ needs during difficult times. How organizations handle a pandemic or disaster is also key to their business’s future success.

Now is the perfect time to help staff obtain additional skills by registering them for DRJ Fall 2020 where BC/DR experts will converge virtually for four days of learning, sharing, and networking. With 65+ sessions and 85+ presenters, this is the perfect opportunity to send employees to a conference … without leaving their living room or business office.

DRJ Academy is another opportunity for staff to learn vital skills and tools necessary for this profession. This BC Primer Course is an easy-to-follow online option which provides coaching through practical implementation. The program was introduced in a webinar Aug. 12. You can watch the webinar with our on-demand feature at https://drj.com/webinar/july-8-2020-drj-academy-introduction/.

As National Hurricane Center Meteorologist Max Mayfield said, “Preparation through education is less costly than learning through tragedy.”

February 3, 2021 – Using Mass Notification to Accomplish Your 2021 Business Continuity Goals

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February 17, 2021 – Is your BIA effective? Or are you using it ineffectively? How 2020 Changed My View on “Traditional” Business Continuity

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February 24, 2021 – Evolving Employee Safety for the Anywhere Worker

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ABOUT THE AUTHOR

Bob Arnold

Bob Arnold, MBCI Hon., is the president of Disaster Recovery Journal.

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