Southwest Airlines Holiday Meltdown

Remember the ‘SWAlamo’ Well, that happened. We witnessed the complete failure of an airline’s processes at the whims of a series of unfortunate but predictable events. Disruption is expected in airline operations, as weather patterns will constantly challenge the best flight plans. However, in this instance, Southwest took the term “disruption” to a new level. Recriminations are still happening, but the general consensus is (at time of writing) the technical debt collectors came, and they were sent by Tony Soprano. This is a defining event for Southwest Airlines. Incalculable brand damage, indeterminate regulatory fines, and reimbursement of expenses for thousands…