Breakout Track 5

Wednesday, March 31, 2021, 12:00 p.m - 12:45 p.m. EST


Advanced Business Impact Analysis

Wednesday, March 31, 2021
12:00 p.m – 12:45 p.m. EST

Steven Haynes, University of Texas at Dallas

Professor Steven Haynes will introduce participants to the traditional business impact analysis (BIA) tools. During this session, an examination of the strengths and weaknesses of these tools will be assessed. Afterwhich, Professor Haynes will introduce you to the resiliency-based BIA, and how the use of this assessment will help increase the overall effectiveness to planners, BC programs, and tabletop designs. Professor Haynes will use his experiences with BIAs and walk participants through real-world examples. This is a session aimed at individuals looking to improve their BIA tools and BC programs. All participants will walk away with a better understanding of planning versus response.

Assistant Professor of Practice Steven Haynes has over 15-years of experience working in the risk management and insurance field. Haynes’ past experiences include creating risk analytics programs, developing business continuity programs, improving loss reduction strategies, and managing complex disaster response and recovery operations. His research interest includes risk analysis, organizations under crisis, and mixed-methods research.

About Steven Haynes
Assistant Professor Steven Haynes has over 15-years of experience working in the risk management field. Haynes’ past experiences include developing BC programs, improving loss reduction strategies, and managing complex disaster operations.


Increasing Resiliency Through Effective Communications

Wednesday, March 31, 2021
12:00 p.m – 12:45 p.m. EST

Heather Brouder, Fidelity Investments
Timothy Booth, Fidelity Investments

Whether your Business Continuity Plan is many years in the making or you are just developing initial thoughts, it is important to consider how you communicate with your employees. The COVID-19 Pandemic has introduced new challenges that require effective communications. Additionally, severe weather and other potential impacts still exist. The next business interruption may be just around the corner and the time to start effective communications is now!

As business continuity professionals, we spend a lot of time with our business partners conducting the Business Impact Analysis and Threat Assessments to create effective Business Continuity Plans. The recovery strategies will not be effectively executed unless the managers and associates know what to do in advance of an actual event. Additionally, the business is exposed to the risk of failing to execute their plan and suffering an increased impact to operations due to associates and managers not knowing what to do during an event.

An effective communications program includes associate and manager training, awareness messaging, and clear event management communications. The key to having a fully executable Business Continuity Plan is dependent upon the level of knowledge across the organization. This training will provide the methodology and tools to create an effective communications plan and increase resiliency across your organization.

About Heather Brouder
Heather Brouder is a Business Continuity Director for Fidelity Investments and hold Certified Business Continuity Professional and Associate Cyber Resilience Professional certifications through DRI International.

About Timothy Booth
Timothy Booth is a Senior Risk Manager for Fidelity Investments and am part of a team providing business continuity administration and guidance for 40,000 employees across many lines of business. He holds a CBCP certification through DRI.


Feels Like Time to Test the Partnership

Wednesday, March 31, 2021
12:00 p.m – 12:45 p.m. EST

Mark Carroll, IR+M
Steven O’Neal, Agility Recovery

Interacting with your salesperson in times like these is something many people try their best to avoid. Pretty easy to engage the provider and place the order when everything is going well, but mix in real life perils and consternation and the dialogue advances to a whole new level. Discussions may involve less need or possibly elimination of a particular product and you worry that the sales rep will push harder to retain the revenue, independent of your perceived needs. While these situations can occur it is important to have these tough conversations as a means to become aware of other viewpoints and your true needs.

  1. Don’t fall into trap that all future disasters will play out just like Covid did.
  2. Salesperson by position, possibly has a greater view on customer experiences where the customer themselves are limited to what “they” experienced only.
  3. Stories and experiences provide the basis for understanding, salesperson may provide a conduit to seek out these stories and learn from others.
  4. The salesperson that works to identify a solution indicates a vendor partner as opposed to a peddler who has that one-track mind of preserving the revenue stream.

About Mark Carroll
Mark Carroll is a seasoned Risk and BC professional with leadership positions at multiple Fortune 500 corporations.

About Steven O’Neal
Steven O’Neal is an Enterprise Relationship Manager for Denver, CO -based Agility Recovery, where he is responsible for consulting and implementing industry-leading recovery solutions for various businesses that have experienced disasters.


Measuring Your Organization's Alignment to ISO 22301:2019

Wednesday, March 31, 2021
12:00 p.m – 12:45 p.m. EST

Lynnda Nelson, ICOR

What are you waiting for? The international community published best practices and requirements for a business continuity management system back in 2012 and updated and improved these requirements in 2019. If your organization has not aligned its business continuity “program” to international requirements, it is time.

Looking for fop management support? You will no longer need to fight this battle with securing and continuing to engage top management once you have a business continuity management “system” in place. It is time to understand how a management system is different from a “program” and what you need to do to ensure you are providing the best information to top management about your business continuity capabilities.

Attend this presentation and first learn about management systems in general, about ISO 22301, and the changes to ISO 22301 in its 2019 version. As the speaker is one of the authors of ISO 22301 2012 and 2019, and represents the experts in the United States, this is an opportunity for you to learn from someone who has been “down in the trenches” and understands not just what is required, but why it is required, and what each requirement looks like

About Lynnda Nelson
Founder and the President of ICOR, Lynnda Nelson manages ICOR’s education and credentialing programs. She is an expert on international standards for business continuity management systems, crisis management and communications, and community resilience


Operational Risk Management: Champion for Business Continuity

Wednesday, March 31, 2021
12:00 p.m – 12:45 p.m. EST

Patrice Beck, W.W. Grainger

Since Business Continuity became a discipline in the early/mid- 1990s, it’s been an orphan floating from place to place within organizations; Information Technology, Finance, EHS, or other.

As the myriad of threats to operations has grown, they have garnered the attention of executive leadership. Executives, now more than ever, support protections against potential threats. They understand and respond to risk.

It is time to move Business Continuity out from under other departments and into a top down driven, risk based structure. Business Continuity is a significant component of Operational Risk Management (ORM) and it is this discipline that can ensure executive support for Business Continuity.

This session explains how Operational Risk Management is the champion of Business Continuity and how to implement ORM practices into your Business Continuity Program.

About Patrice Beck
Patrice Beck has 20+ years experience in all aspects of Business Continuity Management Programs:BCMPs.

She has developed programs in the continually changing resiliency environment.

Her years of experience are testaments to the requisite adaption of BCMPs.



Wednesday, March 31, 2021
12:00 p.m – 12:45 p.m. EST