How to Improve Resilience With Strategic Crisis Communication


Thur, Jun 20, 2024 2:00 PM – 3:00 PM EDT


2023 saw the highest number of billion-dollar disasters in U.S. history, underscoring the urgent need for organizations to adopt comprehensive crisis communication plans.

When Hurricane Ian hit Florida in 2022, Kohl’s swiftly activated their crisis communication and disaster response playbook, ensuring the safety of hundreds of employees across dozens of communities. This exemplary response offers a model for any organization facing similar challenges.

Join Stephanie Reissing, Business Continuity Manager at Kohl’s, and Peter Steinfeld, SVP of Safety Solutions at AlertMedia, as they reveal Kohl’s strategies for crafting and refining crisis communication plans to ensure resilience in any emergency.

  • The role communication plays in disaster preparedness, response, and recovery .
  • Tips for communicating effectively with employees and stakeholders during an emergency.
  • How to achieve buy-in on your crisis communication plan from leadership and employees./li>
  • The importance of a functional after-action approach to improving crisis communications.

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