Wednesday, October 22, 2025 | 2 pm ET
Following the huge success of the workshop at DRJ Fall, 4C Strategies’ Ben White is holding a webinar version for all those who could not attend.
The Business Impact Analysis (BIA) has been a staple of business continuity practice for decades, but have we underestimated its true potential?
In this interactive and thought-provoking webinar, Ben challenges the traditional view of the BIA as a static requirement and repositions it as one of the most powerful and underused tools in your resilience toolkit. Drawing on ISO 22301, the BCI Good Practice Guidelines, and real-world case examples, the session explores how the BIA is evolving to meet the demands of operational resilience, supply chain transparency, and real-time crisis response.
Whether you’re new to resilience or ready to challenge your current approach, this session will show you how to transform the BIA from a legacy document into a strategic engine of innovation.
Why Attend?
- Discover the untapped potential of the BIA as a real-time decision tool
- Learn how to use BIA outputs to design “severe but plausible” test scenarios
- Explore modern approaches to digitalize and visualize BIA data
- Leave with practical tools and templates to rethink your own BIA
- Engage in hands-on activities, peer discussions, and fresh thinking that will re-energize your resilience planning
